Two years ago, IMG won the rights to create an agency dedicated to handling the marketing and licensing rights for some 22,000 retired players. The agency is the result of a lawsuit brought by former players against NFL Films for using their images without permission. The group was awarded $50 million, and the Pro Football Retired Players Association was created.
The month-to-month subscription for just Prime Video would cost $107.88 over the course of a year. But Amazon expects the offer to appeal to some new subscribers because it avoids an annual commitment. Amazon will also sell the full Prime bundle, including free shipping, for $10.99 a month, coming out to $131.88 over the course of a year.
For each and every website owner, SEO is the most critical aspect. However, very few know its importance as far as ecommerce marketplaces are concerned. Studies have suggested that 44% of all online purchases begin with an online search. This means that every other order placed on your ecommerce store originates from search results.
“Where there are natural breaks in a live event, then there’s opportunity for advertising. Viewers are already used to that type of advertising, whether it’s at the end of the quarter of an NFL game, halftime at the Super Bowl, or during downtime on the red carpet at the Oscars, maybe that works,” said Gareth Capon, CEO of Grabyo, a video tech firm that helps media companies live stream on Facebook.
How soon will TV transform from wall-mounted 4K flat-screens to a 99-cent app in a VR/AR App Store? That’s a question few will ponder this week as the National Association of Broadcasters gathers in Las Vegas for the NAB Show 2016. TV has both defined and enlarged mass communication for more than a half-century.
The rumors are true. It’s very challenging to raise money right now. It is definitely self-serving to say, but startups that are seen as more ambitious and run with stronger teams are getting funding. People are looking for indicators of value creation. We did not have a difficult time raising money at a significant up round. Everyone told us that the environment was really brutal, and we should expect a down round.
Today we take for granted that we can check our email, keep up to date with our family and friends, and even complete entire assignments for work from a small rectangle that fits in the palm of our hand. Information that used to take hours of research in a library to acquire is now available through a 2.7 second Google search.
If there is one sector that is impossible to keep away from the news, it must be e-commerce. For all the euphoria around the ubiquity of e-commerce today, not all of the news is particularly positive. When we choose to look at the market leaders in India, it would seem that the picture becomes even scarier. Amazon, Flipkart, and Snapdeal are locked in a bitter battle to the end, one where they might well have to also deal with Alibaba, sooner rather than later.
This month, Mashable, a site that had just raised $15 million, laid off 30 people. Salon, a web publishing pioneer, announced a new round of budget cuts and layoffs. And BuzzFeed, which has been held up as a success story, was forced to bat back questions about its revenue — but not before founders at other start-up media companies received calls from anxious investors.
Coliving apartment complexes—micro apartments with a heavy social layer added on—are sprouting up in big cities where rents have soared. The idea is that millennials seek both affordable living arrangements and friend networks as they make their way from college into the work world.
Last word: it seems as though...
Every media company is veering into eCommerce and every eCommerce company is investing in producing niche media. Here is the 2016 ComScore white paper on changes in digital, marketing, and mobile eCommerce.